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Make commercial decisions smarter

With our data-based Meeting Market Intelligence Platform designed for hospitality professionals.

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500+ properties in Europe enhance their meetings sales and revenue strategies with us

Unlock cutting-edge account management, benchmarking, and forecasting.

Product

With unmatched data provided by Seerio, you could:

  • Remove guesswork & gain a competitive advantage on Meeting Market
  • Make commercial decisions smarter & succeed in your role as data-informed hospitality professional

Discover our cutting-edge Packages

Insight Package

Gain a dual perspective on your property’s operations and destination-wide demand with the Insight Package.

This Package Includes:

Full KPI access for own property analytics

Track all available Seerio performance indicators to monitor occupancy, utilization, event activity, and sales dynamics at your property level.

Event Radar – AI-powered city events calendar:

Access an automated calendar of public events in your destination, generated by AI scanning online sources and social media. Identify event-driven demand peaks early.

Internal benchmarking of event trends

Analyze trends in event size, type, and frequency within your own operations to guide space optimization and operational planning.

Support for strategic planning

Align internal performance trends with external event signals to enhance agility in sales, marketing, and revenue strategies.

Benchmark Package

Gain in-depth, daily comparisons of your KPIs against competitors and market averages.

This Package Includes:

Conference Market Share Analysis

Evaluate your property’s market share within the conference segment against your competitors and the overall market.

Conference Room Occupancy & Utilization Comparisons

Monitor occupancy and utilization rates of conference spaces, benchmarking your property against competitive and market averages.

Event Count & Account Analysis

Understand the volume and diversity of events hosted with comparative insights into unique accounts in your competitive set and the broader market.

Event Size Breakdown

Analyze the distribution of event sizes and compare them with market trends to optimize targeted space.

Length of Stay, Lead Time & Decision Time Insights

Benchmark your performance in terms of event length, lead and decision times, providing actionable insights for efficiency gains.

Daily KPI Tracking with Historical & Forward Projections

Access historical and forward-looking daily data across KPIs for real-time and strategic monitoring.

Sales Package

Prioritize high-value accounts, monitor competitor engagement, and streamline team coordination to increase market share and client retention.

This Package Includes:

everything in Benchmark, plus:

Market Insights on Meeting Volume by Account

Leverage in-depth data on meetings from active accounts in your market to align your sales strategy precisely.

Competitor Booking Alerts

Stay informed when key accounts engage with competitors, allowing proactive client retention efforts.

Account Prioritization for High-Value Opportunities

Identify high-value accounts to address occupancy gaps strategically, maximizing sales potential.

Inbound Request Qualification

Utilize data insights to evaluate and prioritize incoming meeting requests efficiently.

Market Share & Trend Analysis

Access exact metrics on meetings held by companies in your competitive landscape, with trend analysis by account.

Competitor Benchmarking for Lost Business

Track lost bookings and understand which competitors captured them.

Account Conversion Metrics & Source Market Analysis

Gain visibility on conversion rates, lead and decision times, and preferred booking channels.

Data-Driven Client Targeting

Use tailored insights to approach clients effectively based on their needs and timing.

Platform-Based Communication for Team Updates

Streamline communication and account assignments, promoting collaboration and efficiency within your team.

Forecast Package

Access booking trends, booking pace, and utilization forecasts to make proactive revenue adjustments and capitalize on high-demand periods

This Package Includes:

everything in Sales, plus:

Lead Time, Decision Time & Source Market Analysis

Access granular data on lead and decision timelines, source markets, and more to guide revenue planning.

Future Booking Pace & On-the-Books Data

Get a clear view of booking trends for the upcoming year to inform proactive revenue management.

365-Day Forward KPI Benchmarking

View 365-day ahead on-the-books data for your property and market to support pricing decisions.

Booking Pace Analytics for Demand Prediction 

Spot high-demand periods to align pricing for maximum occupancy.

Conference Room Utilization Optimization

Improve space management with insights into conference room usage patterns.

Performance Metrics by Seasonality, Segment & Location

Break down performance by day, season, and market segment to capitalize on trends.

Request Traffic & Conversion Rate Tracking

Understand demand flows and refine targeting for increased conversions.

Enterprise Package

All-in-one solution for hotel chains, that integrates benchmarking, sales, and revenue insights across properties. Manage accounts, analyze performance metrics, and coordinate team actions across multiple locations for unified, data-driven decision-making

This Package Includes:

everything in Forecast, plus:

Integrated Market & Competitive Insights Across Properties

Compare conference market share, occupancy, and utilization across multiple properties and markets for comprehensive benchmarking.

Multi-Property Account Management & Competitor Alerts

Prioritize and track high-impact accounts across properties, stay alert to competitor activity, and retain valuable clients.

Comprehensive Revenue Strategy driven by market data-driven KPI Analysis

Market data-powered insights offer detailed KPI, booking pace, lead time, and request conversion analysis across your property portfolio.

Cross-Property Team Coordination & Account Distribution

Distribute accounts, share strategic actions, and collaborate seamlessly on the platform.

Centralized Data for Unified Decision Support Across Locations

Access property-wide metrics on room utilization, lead times, and event performance by size, seasonality, and day to ensure cohesive decision-making.

Tap into an unprecedented scale of
European meetings market data.

Our extensive database powers our platform with:

Only PMS-connected properties to maximize the accuracy of the analytics provided

Complete property meetings data aggregation

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accounts
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participating hotels
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countries
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destinations

Integrations? No problem

Our platform connects effortlessly with these systems.

Use it with the rest of your commercial team

Collaborate effortlessly with your peers to maximize the impact.

General Manager

Understand your market position

See MoreGeneral manager

Director of Sales

Know precisely who to target

See MoreDirector of sales

Revenue Manager

Create winning pricing strategies

See MoreRevenue Manager

General Manager

Differentiate pricing strategy

See MoreGeneral manager

Director of Sales

Prioritize inbound requests

See MoreDirector of sales

Revenue Manager

Understand specific market opportunities

See MoreRevenue Manager